Toyota Motor Corporation launched DIG (Digital Innovation Garage) in October 2021 to internally develop software for customers and employees using agile methodologies. To ensure that the Toyota Group can continue contributing to society and industry for the next hundred years, DIG is driving company-wide transformation through two key initiatives: the development of advanced digital solutions that can only be realized through in-house software development, and the cultivation of talent capable of delivering such solutions. As of May 2026, DIG has grown to approximately 200 members. As one of DIG’s partner companies, Bekind Labs supports talent development through hands-on product development, working alongside Toyota teams to build solutions together.

East Japan Railway Company and its group companies are working to create new value across digital and physical experiences to enhance mobility and customer experiences in urban environments. As a partner, Bekind Labs has supported this initiative by applying insights gained through global product development practices, helping teams move from user research and hypothesis validation to continuous product delivery. Rather than limiting our involvement to workshops, we work alongside client teams to establish practical product development approaches and put them into practice, supporting their ongoing efforts to deliver continuous value.